Chapter 370: Pack up all resources and take them away That night, Chen Tianming entertained Ma Lijuan and her team in a grand manner in the most luxurious restaurant in Shanghai. The table was full of delicious food, but Chen Tianming's mind was entirely on the negotiations in front of Ma Lijuan. "Vice President Ma," Chen Tianming smiled and raised his glass, "I have to say that your company's Zemeng operating system has opened my eyes." "I was very impressed after using your Shenchuan Fuxi K2 notebook." "My experience with the Zemeng system has completely changed my view on this cooperation." "Oh?" Ma Lijuan smiled calmly, "Mr. Chen, what do you think of our Zemeng system?" Chen Tianming put down his wine glass with a serious expression: "I must admit that the Zemeng operating system is indeed the trend of the future." "This fluency and compatibility is absolutely subversive. If Zemeng can continue to develop in this way, I believe that the future digital ecosystem will belong to you." He paused for a moment and looked at Ma Lijuan with a firm gaze: "After careful consideration, we have decided to accept your previous conditions - to fully acquire Qiantian Music."
“I hope to have the opportunity to have a deeper cooperation with Ze Meng.” Ma Lijuan smiled gently when she heard this, as if everything was within her expectations. She nodded and politely replied: "Mr. Chen, your decision is very wise." “I believe that our cooperation will enable Qiantian Music to shine with new brilliance in the future digital ecosystem.” The two sides then entered into the formal agreement signing phase. Ma Lijuan immediately arranged for the legal team to hand over the contract. After Chen Tianming asked the legal team to review it in detail, he signed the full acquisition agreement without hesitation. After signing, Ma Lijuan shook hands with Chen Tianming and said with a smile: "Mr. Chen, it's a pleasure to work with you. The combination of Qiantian's resources and Zemeng's technology will definitely create new market opportunities." Chen Tianming let out a long sigh and said with a smile: "Yes, Vice President Ma, I believe that today is the starting point of Qiantian's rebirth." "Thanks to Ze Meng, we have the opportunity to go further." After the signing of the agreement, Zemeng Company immediately began the comprehensive acquisition and integration of Qiantian Music. Qiantian Music’s original copyright resources were incorporated into the ecosystem of the Zemeng operating system and became the core content of the Zemeng music application. Then, Ma Lijuan said softly, "Mr. Chen, Mr. Lu has long heard of your name. He knows that you started from scratch and have made Qiantian perfect. If it weren't for the changes in the market, Qiantian would definitely go further. Mr. Lu values your experience and ability very much." "I would like to invite you to stay in Qiantian and help us explore new markets together." Chen Tianming was slightly surprised, but soon he smiled bitterly. He shook his head and said, "Vice President Ma, I appreciate President Lu's kindness, but I think I need some time to adjust my mindset." "Qiantian Music was founded by me, and I need time to adapt to this change." Ma Lijuan nodded to show her understanding: "Mr. Chen, we respect your choice." "If you have new plans in the future, Zemeng's door will always be open to you." After the agreement was signed, Ma Lijuan and her team started to sort out Qiantian Music's assets without any delay.
Prepare to bring these resources back to Zemeng’s headquarters - Jiangzhou. The large number of music copyrights owned by Qiantian Music are also the assets that Qiantian Music has spent the most money to accumulate. Although there are no works of top-tier singers in Qiantian Music’s copyright library. But what they own are the copyrights to a large number of classic old songs and works by independent musicians. Although these works do not become popular in the market as quickly as pop songs, they have a strong long-tail effect. These old songs have a very high playback rate, especially among middle-aged user groups. Although the works of independent musicians do not have a large audience at present, they have a good reputation among young people. With the development of the Internet in the future, these resources may shine. The singer resources under Qiantian Music are equally important. Although Qiantian does not have any top-tier singers, they have many middle-tier or even less famous singers. These singers may not be able to become the focus of entertainment news. But their works are close to life, popular and loved by ordinary people. Especially in the grassroots market, their music is closely related to the lives of the listeners and is extremely popular. But their songs are full of emotions and stories, and they will be the main force in the future Internet era. That is, the majority of ordinary users are the loyal listeners of these music. Not only that, although Qiantian’s technology is not leading, the user data and operational experience accumulated over the years are also a valuable asset. These data can provide accurate market analysis and user positioning for Zemeng’s music application. Help Zemeng Music Platform better integrate Qiantian’s resources and quickly launch music content suitable for different groups. After packing and organizing these assets, Ma Lijuan's team prepared to return to Jiangzhou Zemeng's headquarters with the entire set of resources. She knew in her heart that Qiantian Music's assets were not amazing. But it has unique resources. Especially those music works that are close to the masses and deeply loved by ordinary users are very likely to detonate the market in the future. With the popularization of Zemeng operating system, these resources will be rediscovered on the new platform. Then, her eyes turned to a piece of information. It records the software resources of Qiantian Music, especially the development and technology of the "Tiantian Dongting" application. "What are we going to do with this part of software resources?" she asked, with a hint of hesitation in her tone. "Tiantian Dongting's technology is relatively backward and not very competitive." The team’s technical lead said, “We could consider selling it.”
"For sale?" Ma Lijuan frowned. Although she was reluctant, she also understood that this was the reality. "Yes, I have contacted several companies, and one of them expressed interest and offered a price of one million." The technical director continued, “But we should consider whether this part of the technology is worth keeping.” Ma Lijuan thought about it and realized that although Tiantian Dongting was once a popular application in the market, competition is fierce now and technology is changing rapidly. " “If these resources remain in our hands, they will become a burden. "Then let's sell it. One million isn't a lot, but it can provide funding for our new plan." Ma Lijuan made the final decision. "Okay, I will reach an agreement with that company as soon as possible." The technical director responded. Ma Lijuan sat in the office and finally breathed a sigh of relief after dealing with Qiantian Music’s copyright and software assets. She knew that the next issue to be addressed was human resources. Although Qiantian Music has few employees, they were once the pillars of the company. In the future, these people may also provide important support for Ze Meng's music business. She opened her cell phone, looked up a familiar number, and smiled gently - Lu Shan. As her junior, the two have always had a good relationship. She knew that he would fully support this matter. The call was quickly connected, and Lu Shan's voice came from the other end: "Senior, how is the situation going?" Ma Lijuan smiled and said in a relaxed tone: "The progress is good. The copyright and software have been dealt with, but there is one more thing I want to discuss with you." "Oh? What is it?" Lu Shan asked curiously. “Qiantian’s employee problem,” Ma Lijuan paused. He continued, "You know, Qiantian Music wasn't doing well before, so most of the employees' salaries were in arrears for several months." There was silence on the other end of the phone for a moment, and then Lu Shan said, "Senior, don't worry about this." "Since Ze Meng has acquired Qiantian, he must naturally pay off the debt." Ma Lijuan smiled and said, "I feel relieved when you say that." "Although Qiantian is not a big company, these employees have feelings for Qiantian. I think it will be good for our integration if they can continue to stay." Lu Shan said firmly: "No problem, we are willing to bear this part of the unpaid wages." "Make sure their interests are protected. Wages will be paid in full." Wei Xing was sitting in the office of Qiantian Music, and the several workstations next to his desk were empty. He looked around, feeling mixed emotions. The once lively technical team now only has him left.
Ever since the news of Qiantian Music being acquired by Zemeng spread, several colleagues who had been persisting chose to resign. Everyone has skills, and the overdue wages will be paid one by one. After receiving the money, those who want to change jobs will do so, and those who want to resign will resign. Qiantian Music's originally small team was suddenly left with only Wei Xing. He has no plans to leave, even though the company has changed hands. But he always had confidence in Qiantian's resources. In particular, he believes that the acquisition of copyrights of independent singers, which he once led, is where future opportunities lie. Wei Xing was thinking about his future plans when suddenly the office door was pushed open. Ma Lijuan walked in with several members of Zemeng's team. She saw Wei Xing and was stunned for a moment, then smiled and greeted him: "Hello, I'm Ma Lijuan, the person in charge of this acquisition in Zemeng." Wei Xing nodded, stood up and gestured: "I am Wei Xing, the technical and marketing director of Qiantian Music." “I didn’t expect that after the acquisition was completed, I would be the only one left here.” Ma Lijuan smiled and said, "I heard that most of your employees have chosen to resign. Ze Meng is willing to respect everyone's choice." "What about you? Are you planning on leaving?" Wei Xing was silent for a while and shook his head: "I haven't thought about it yet." “Although Qiantian is not big, I have always believed that the resources of Qiantian Music are very valuable.” "Especially the copyright resources of those independent musicians that we acquired." Ma Lijuan was very interested in this topic and pulled out a chair and sat down. Signaling to others that they can temporarily deal with the asset inventory. He continued chatting with Wei Xing: "Oh? It sounds like you have a deep understanding of these resources." "Can you tell me about it?" Wei Xing sighed softly, his eyes showing a certain conviction: "In the current music market, traffic and attention are basically concentrated on a few top stars." "Big platforms use these stars to attract traffic, and other singers have little chance to stand out." "But this situation won't last long." Wei Xing raised his head. With a determined look in his eyes, he said, "With the development of mobile Internet, especially with the rise of methods like Jiyue where any user can open a channel and share life and music, the future music ecology will undergo tremendous changes." “Those singers who are close to ordinary life and have real content will eventually find their own stage.” He paused and continued, "This is also why I have been leading Qiantian to acquire the lifetime music copyrights of those ordinary singers who are not very famous but of high quality." "They may not become big stars, but their works have emotions, resonance and can move people." "With the further development of the Internet, the rise of grassroots stars and singers is an inevitable trend."
Ma Lijuan nodded slightly, and ripples appeared in her heart. Wei Xing's ideas coincide with those of her boss Lu Shan. Lu Shan has mentioned many times that the future Internet ecosystem should not just revolve around a few giants or celebrities. Instead, we should include more content producers, especially niche, independent musicians and creators. "Wei Xing, your idea is very unique." Ma Lijuan suddenly smiled and said, "In fact, this coincides with our Zemeng's strategy." "We have always hoped to build an Internet ecosystem for Xiaguo through the Zemeng operating system, and music is just one of the links." “The operating system is the foundation. The most important thing in the future is to integrate all content into this ecosystem.” “To form a truly autonomous and independent Internet world.” Wei Xing was stunned for a moment, thinking about what Ma Lijuan said. Ma Lijuan continued: "Zemeng's goal is not just to make an operating system. We hope to build our own all-round platform for music, film, television, social networking, shopping, etc." "We should hold the initiative of content and the right to speak in the future market in our own hands." Wei Xing's heartbeat quickened; Ze Meng's ideas were highly consistent with what he had in mind. As the person in charge of technology and marketing, he has always been confident in Qiantian Music's resources. However, due to the company's lack of strength, it is difficult to find a breakthrough in the squeeze from large platforms. Today, a large company like Zemeng is willing to fully promote independent content and diverse musicians. This was an opportunity he couldn't refuse. "Vice President Ma, can I ask you something?" Wei Xing asked tentatively. “If I stay, will I be able to participate in these plans in the future?” “I still have a lot of ideas for resources for independent musicians, and I hope to have the opportunity to continue to promote these things.” Ma Lijuan smiled and nodded: "Of course. What we need in Zemeng is people like you who have ideas and practical experience." “Music is just the beginning, there will be more opportunities waiting for you to participate in the future.” Wei Xing finally settled down. He nodded and said solemnly, "Okay, then I'm willing to stay and work for Ze Meng." Ma Lijuan extended her hand and said with a smile: "Welcome to Zemeng." After Ma Lijuan brought her team back to Jiangzhou, she immediately reported the acquisition and integration to Lu Shan. She introduced in detail the assets of Qiantian Music, especially Wei Xing's performance and his unique insights. "Wei Xing is a very extraordinary person," Ma Lijuan said with a smile. "He has a unique perspective on the future of the music market, especially on the copyright resources of independent musicians, which he values very much."
Lu Shan nodded, and after thinking for a moment, he said, "Most of the people in Zemeng Company are technical people, and they are currently lacking backbones who understand the market." “We have the technology here, but our marketing has always been weak.” He looked up at Ma Lijuan and decided, "Appoint Wei Xing as the marketing specialist of Zemeng Company, with a level of C3." (End of this chapter)