Chapter 225 Media ReportsTianyu No. 1 has basically established its market position this year, and there is no other product on the market that can compete with it. The payment was made very quickly, and with the addition of Alfalfa No. 1 seeds, the financial situation suddenly became easier. Ning Xiaojing has already sent the relevant media reports via email. Guo Yang sat relaxedly in the chair and watched with anticipation. Jilin Daily; Black Province Daily; China Business News; Grain and Oil Market News; Shandong Province Daily; Farmers Daily... A series of media reports undoubtedly show that the media has a keen sense of smell. The three rural issues have always been the focus of attention of the upper echelons. As long as you observe carefully, you will find that there are always reporters in the farmlands during the spring ploughing season every year.
They can be seen everywhere in the fields, agricultural supply markets, seed companies, etc., paying attention to the annual agricultural supply market conditions. Guo Yang read them one by one, and basically every report revolved around Tianyu No. 1. From the perspective of farmers, agricultural supply stores and seed companies, the market influence of Tianyu No. 1 is exaggerated. For example, the scene when the Jilin Daily interviewed farmers. Wang Delin is a large corn grower in a village in Qinggang County, Suihua. This year he planted 107 acres of corn, all of which were Tianyu No. 1. "How can I not welcome you?" "Although the seeds of Tianyu No. 1 are expensive, they can be sown individually without thinning out, and have a high germination rate." "The output and quality are both guaranteed, and the purchase price is high." Wang Delin said: "Last year, the whole village planted more than 2000 mu of crops, and even in a year of great disasters, the crops grew better than in previous years." The reporter asked: "How much higher is the germination rate of Tianyu?" "It is at least 10% higher. The germination rate of domestic seeds is only 85%." "Although domestic seeds are cheap, you have to sow two or three seeds at a time and then thin them out. When you calculate it, the cost of the seeds is not much different." Farmers highly recommend Tianyu No. 1, but the subsequent reports about agricultural supply stores and dealers are intriguing. Tong Yudong was formerly the manager of Dingfeng Seed Industry. In 2005, Tong Yudong, who had worked in sales in the seed industry for many years, was ready to go it alone. He rented a storefront across the street from the intersection of YL City Seed Commercial Street and started his own seed company. In an interview with China Business News, he said: "The market is not as good as we believed. If it weren't for some of our old customers, we probably wouldn't be able to hold on." "Tianyu No. 1 is too competitive in the market." "In the middle of spring, I actually felt a deep chill."
But the worst hit are the seed companies. Especially in reports from the Northeast, many news headlines are very misleading. "Tianyu No. 1 is conquering the city, and small and medium-sized seed companies are in danger." "Youqi Tianyu No. 1..." ... Similar topics, to sum up, have the same meaning. The squeeze of excellent varieties such as Tianyu No. 1, Xianyu 335 and Zhengdan 958 has led to the market space of other domestic varieties (local) being suffocated. Especially the description of Tianyu No. 1, It makes people think that foreign seeds are conquering the country again. Zhang Ping is the boss of Ping'an Seed Company in Jilin Province. After the Spring Festival, Zhang Ping wishes he could stay off the ground. It is normal to be busy during the planting season. But this year is different from previous years. Zhang Ping told reporters that Ping An Seed's corn seed sales volume was 2005 million kilograms in 2000, but this year it is only to million kilograms. "How can you not be anxious?" "The annual sales volume of corn seeds in Jilin Province is about 2 million catties. In previous years, we were able to occupy 10% of the market share." "This year's sales are only one-fifth of last year's." "We have no choice but to go out of town. Sales in the province are low, so we go out of town more often." "Bypass the key areas and cover some marginal areas in Heilongjiang and Inner Mongolia." "All these difficulties are caused by Tianyu No. 1. Tianyu No. 1 may have occupied 70% to 80% of the market in Northeast China." "There is no way to survive!" When he saw this, Guo Yang's eyes narrowed. This is obviously an exaggeration. Tianyu No. 1 has million jin of seeds, and the total sowing area is just over 5800 million mu. In Northeast China alone, there are probably 50 to 60 million acres of corn planting area! A market share of 70% to 80% means an area of 30 to 40 million mu. Are you kidding me? Are we going to ignore the other major corn producing areas? Northeast, Huanghuaihai, North China, Beijing-Tianjin-Hebei, Northwest, and Southwest are the six major corn producing areas in the country. Except for the southwest, the other five major corn producing areas are Tianhe's S, A, and B-level markets. Among them, the Huanghuaihai and Northeast regions are the largest. This guy named Zhang Ping is obviously exaggerating.
Afterwards, the reporter went to interview the local agricultural bureau and a professor at the genetics and breeding department of the agricultural university. A section chief of the Agricultural Bureau estimated that the market share of Tianyu No. 1 is 30-40%. However, a professor at the Agricultural University believes that it is at least 50%. But no matter which number it is, there is no doubt that Tianyu No. 1 has become the largest corn variety in the Golden Corn Belt. Then there was some content about worrying about the country and the people, such as seed safety and food security. Guo Yang just smiled and turned over. This is the nature of local seed companies. However, through some pictures, he really saw the figure of Xianyu 335 as Qu Yang said. This is just the print media reports. Qu Yang must have learned the information through TV news and private investigations. Probably true. Guo Yang wrote it down silently. Denghai Seed Industry and Tianhe Seed Industry have a grudge against each other. Now Tianyu No. 1 has basically become the opposite of all domestic corn seeds. There is nothing much to say, just do it. After flipping for a while, Most local reports are of a local protectionist nature, that is, they speak for local seed companies. Even agricultural bureaus and experts in various places follow this trend. He looked worried. This is also a problem left over from the country's history. Most of the thousands of existing seed companies were born out of the original seed management stations. It is normal to lack ambition and just get by. Suddenly, Guo Yang accidentally caught sight of a familiar name. Xu Xiaoxue. Reporter of Seed Industry Weekly He thought about it and it was probably several months ago. He encountered it on the Urat grassland when he was about to plant seed corn last year. We caught poachers together, ate mutton together, and happened to meet a man and a woman who were selling Zhengdan 958 deck seeds. He smiled unconsciously. He picked up the Farmers Daily in his hand. Seed Industry Weekly is a subsidiary of the Farmers Daily. The general content is still similar. Tianyu No. 1 is snapped up by farmers, agricultural supply stores, seed companies... The difference is that Xu Xiaoxue is a professional seed reporter after all, and she knows the inside story of seed counterfeiting.
For example, as Qu Yang mentioned before, agricultural supply stores usually put a bag of Tianyu No. 1 at the door of the store. Xu Xiaoxue specifically asked questions to find trouble. The shop owner said pitifully: "It is true that Tianyu No. 1 seeds are only sold by Tianhe Seeds, but if we don't put a Tianyu bag in front of the store, people will not come into your store to buy seeds." Xu Xiaoxue: "Do you sell deck seeds?" The shop owner secretly told Xu Xiaoxue: "We don't have Tianyu, but we have Xianyu 335, which is also a good seed and cheaper." The text description is quite interesting. Afterwards, Xu Xiaoxue went to Tianhe’s local branch to interview about Tianhe Seed Industry. This should be a distribution center. Compared with other seed companies on the commercial street that are crowded with people, Tianhe’s store is obviously quieter. The staff also chatted with Xu Xiaoxue in a casual manner. In the footage, there are still two or three boxes of promotional plastic cups that Tianhe produced to promote seeds. But the seeds in the entire warehouse have basically been sold out. Someone from the Tianhe branch said: "The market share of Tianyu No. 1 is far less than what is rumored. The planting area of Tianyu in the entire county is only % to %." Guo Yang believes that this number is reliable. The reports in Seed Industry Weekly are still very professional, and they also specifically analyze the current structure and problems in the industry. Zhengdan 958 is on the decline, and the new king Tianyu No. 1 is rising strongly. At the same time, the domestic layout of foreign-funded seed companies is also analyzed. Due to restrictions on domestic investment terms, foreign companies cannot hold controlling stakes in domestic grain crop planting companies. Foreign investors’ idea is simple. Since I can't hold a controlling stake, I'll just set up joint ventures in a few more seed companies. The purpose can also be achieved. And they only focus on the seed companies that are ranked at the top of the industry. For example, Denghai Pioneer, Shazhou Pioneer, as well as Monsanto's cotton and vegetable seeds, Syngenta and Rijk Zwaan's flowers and vegetables. Especially flowers and vegetables, which are areas where the country has already fallen. "In recent years, except for the weak voice of Tianhe Seed Industry in the past two years, the entire market is dominated by foreign capital," Xu Xiaoxue wrote. "A faint sound?" Guo Yang was a little absent-minded. Tianhe has quite a few vegetable seeds, including Red No. 1, Tianjiao No. 1, Super Red Core, Tomato, Cauliflower, and Chinese Cabbage. Isn't it a bit disrespectful to describe it as weak? It's like mocking a man's short and small penis. However, this is true in the field of flowers.
After staying in Jiuquan for a few years, Guo Yang has a clear understanding of the development of Jiuquan's seed industry. Jiuquan is the golden area for domestic seed production, but the proportion of seed production area for grain crops is not high. Instead, vegetable and flower seeds account for the vast majority of the proportion. Since the opening of the seed market, my country has not imposed any restrictions on the vegetable and flower markets. This resulted in the entire market collapsing immediately once the policy was liberalized, with foreign-funded vegetable and flower seeds accounting for more than 90% of the market. Although Tianhe has started to make efforts in the vegetable sector in the past two years, the market share it has regained does not exceed 10%, or even less. Well, that's not too weak. Thinking of this, Guo Yang's mind sank back into the seed store. It was still that familiar space, with the cold shelves filled with all kinds of seed bags. These are samples that Guo Yang transferred in gradually for routine testing. The vast majority of them are wild seed resources collected by Bi Qiang. Resistance in wild species is indeed rarer. "303 points of natural energy." Guo Yang was a little surprised. How many points was it last time? 256:? The average monthly increase is 41 points, and this time, in almost exactly one month, it has increased by 47 points. Spring is here, the earth is green, and even the seed stores are in heat? In the season when all things come back to life, whether it is alfalfa, saxaul in the desert, or grassland, they all begin to turn a little green. The speed of natural energy accumulation has also accelerated. It seems reasonable. (End of this chapter)