“The top ten movies in this year’s box office charts are either fighting movies, comedy movies, or fighting movies + comedy movies. There are no urban romance movies in Hong Kong. Ghost presents the living conditions of a group of people with higher incomes, which is rare. The performances of the infatuated man and the resentful woman are also great.” “The most amazing one is undoubtedly Josephine Siao, who brings a kind-hearted and narrow-minded character to life. Her acting skills are revealed in every gesture, every look, and every change in expression. She is the regulator of the whole film, and she cleverly integrates comedy into tragedy, which is not only welcomed by the audience, but also raises the level of the whole film.” “An excellent film, sincere and spiritual, with a soft and rich quality. The love between the male and female protagonists will move everyone. Its appearance can be said to be a major event in the Hong Kong film industry, which makes the audience who are addicted to fighting and low-level comedy feel refreshed.” It was released on Christmas Eve. The next day was Christmas Day. There were two consecutive days off from 25th to 26th, and the attendance rate did not decrease but increased, and it quickly ushered in the explosive period. According to the usual practice, new films are only shown at night, but since it is a holiday, three additional screenings were added during the day. There are nearly 100 screenings in 16 theaters every day. Depending on the size of the theater, each screening has a few hundred people, and a few thousand people. Chen Qi simply used the number of handkerchiefs to promote the film, and posted a message saying: "On the first day of the release, more than 20,000 handkerchiefs were distributed, and a large number of viewers did not receive them, but we can no longer buy cheap and easy-to-use handkerchiefs. The event ends here. Subsequent viewers please bring your own handkerchiefs!" As the film review said, the current types of Hong Kong films are too monotonous. In addition to martial arts, they are all funny. The appearance of "Ghost" really surprised many people, especially female audiences. To understand it with the thinking of later generations: it was popular on Weibo, Moments, Douyin, and Xiaohongshu!
Young girls went to watch the film in groups of three or two. Office workers pulled their boyfriends, and even housewives pulled their husbands. They all squeezed into the cinema, either because they really wanted to watch it or because they followed the trend. Unlike the previous films of the left, many cultural celebrities also joined in this time. Yi Shu: "Hongdou has sexy curly hair, a shirt, jeans, and a cool belt. Hong Kong movies finally understand the beauty of women. I like her bright red nail polish and I like her taking off her shoes and dancing like a sexy woman!" Lin Yanni: "Female characters in Hong Kong movies have no status. The heroine is a vase, the supporting actress is a tool, and the female extras are not even as good as tools. At most, they are toys that can be ravaged by anyone. Hong Kong movies have no respect for women, but Hongdou has achieved equality with male characters in all aspects. By the way, Cherie Chung is really beautiful!" Wong Zhan: "When she doesn't smile, she is a beauty, but when she smiles, she becomes a 13-pointer. But which woman in red is as beautiful as her? The leftists have a good vision this time and dug out a piece of gold." Ni Kuang: "I like the shot of her standing in the wind. Every frown and smile is real beauty." Well, forget about Ni Kuang... Why did these people speak out? Because some parts of "Ghost" show the culture of the elite class. Do you expect to see bartending or twisting in a Republic of China kung fu movie? There are not only comedies and tragedies in it, but also some literary dialogues written by Chen Qi, such as the part about people having three kinds of death... These make the whole movie beautiful and meaningful, and unconventional. Simply put, it scratches the itch of this group. Especially old men, old men in the Hong Kong cultural circle love Zhong Chuhong very much. Ni Kuang went to the cinema specifically to see her. ………… As of the 26th, the Christmas holiday is over. "Ghost" was released for three days, with an exaggerated record of million per day, it dropped a bomb in the Hong Kong film industry at the end of 1982, making many people suddenly realize: Oh! It turns out that tragic dramas also have a market; it turns out that the audience not only likes to watch fighting and killing, but also pure love stories; it turns out that female audiences have great spending power... So far, the reputation and level of "Ghost" are beyond reproach, and everyone has only one guess about it, that is, whether it can surpass "Best Partner" and win the annual championship.
If it can, then the leftists will occupy four seats in the top five! Not to mention recreating glory, it is more glorious than the most glorious time before! "Cheers!!" "Cheers!" At night, in a hotel, the main members gathered here and set up a celebration banquet. Cherry Chung privately put on denim clothes again, without makeup, but her red aura nourishes people, and her spirit is at least one level higher. She opened her big mouth and smiled, and picked up the wine glass and drank it all in one gulp. Liu Dehua's traffic is a little worse, but he has won the love of many young girls, and his popularity has also increased, and he is also very happy. It's a pity that Liang Jiahui and Xiao Fangfang are not here. In terms of acting skills, these two are the guarantee of "Ghost". Tsui Hark is also very happy. He filmed three movies for Zuo Pai, Orphan, Ghost, and Tai Chi 3, all of which are different styles, a hundred times better than in Cinema City. The next one is "Shanghai Nights", which is also his favorite type. Shi Nansheng is even more of a heavy drinker. No one can beat him. After gulping down another glass of wine, he paused and asked: "Aqi, is it possible for this movie to be released in the mainland?" "No way!" "It's not possible even if it's so popular?" "First, it has ghosts! Second, it has ghosts! Third, there are still ghosts! We don't engage in feudal superstition. If you want to see ghosts openly, it's either an adaptation of a famous work, or schizophrenia or people pretending to be ghosts." "That's such a pity. It will definitely be popular in the mainland as well." Zhong Chuhong said. "It's no pity. Even if it is released, we won't be able to make any money. China Film and the film company have a monopoly over there." Chen Qidao. "Is there any sales overseas?" "We should. We'll talk about this later. There's no rush." As he spoke, Chen Qi stood up, knocked on his cup, and said: "The Love of Ghosts is a huge hit when it opens. We have only one goal, to kill The Best Partner! If we can't kill it, I'll have to buy the box office myself." Get rid of it.” "Hey! You have some ambition!" "What kind of box office did you buy? It's so embarrassing!" "Master, even I will look down on you!" Qiu Shuzhen said while drinking juice. "Just kidding!" His words were met with boos, and he continued: "Okay, let me tell you two things now. Don't think that the promotion is over. Tomorrow you will go to campus for 3-5 days of activities. Then go to a company to experience [One-day Staff 】Activity…… Students and white-collar workers are our largest audience. We must firmly grasp it in order to take the box office to a higher level, and the staff will film your entire process and edit it into a video. " "What do you want to record?" Liu Dehua was curious. "Hey, this is the second thing!" Chen Qi looked at the two of them and smiled: "Uncle Fu and I have agreed that Yindu and Dongfang will jointly establish a [Fans Club] and provide you with full-time operating personnel. Fans have to do things like airport pick-up and drop-off, support for events, support for premieres, movie theater reservations, and buying albums when movies are released in the future, etc.
What you have to do includes sending signed photos, posters, meet-and-greets, celebrating birthdays for special fans, having dinner parties, calling for donations for terminally ill patients, etc. In short, it is to break down barriers, build a new space system, optimize the relationship between the two parties, conduct new empowerment upgrades, and form a valuable ecological closed loop... What, don't you understand? To put it simply, create a warm and harmonious environment. You are not celebrities or fans, you are all family members! " Chen Qi talked nonsense about major Internet companies, and finally said: "We don't have many films now. When we make a few more films, I will introduce some from overseas and make them into video tapes. This club is our foundation!"