Chapter 22 Product Release After reaching a preliminary agreement on the cooperation intention with Yun Yin, Fan Ren brought Liu Jun along and the two held a small meeting. After all, Liu Jun is the vice president of the company, and he must know these things. Liu Jun's performance is not much different from Yun Yin's. But that mouth is still as mean as ever. "She is a pretty girl after all. She won over Mr. Fan so easily. What a pity. If Xu Min had been with you before, you would have directly put the patent in her name." This doesn't make sense. Fan Ren rubbed his hair angrily, left the office in a bad mood and went to the design department. This matter, which was enough to affect a huge amount of the company's funds, was finalized by the two of them so easily. Ten days later, Xinghai held a new product launch conference. Of course, with Xinghai’s current popularity, there were only a few reporters from marginal media outlets present at the press conference.
If Xinghai hadn't thoughtfully prepared some small gifts, perhaps even the reporters from these small media wouldn't bother to come. At the press conference, Fan Ren, as the technical director and company boss, took the initiative to go on stage and introduce and display the new products. At the first press conference, Xinghai launched three products including charging piles. That is, the car charging equipment and the home wireless charging base. These products not only have exponentially improved charging speeds compared to previous products, but are also mature products that have undergone countless tests in terms of safety. Of course, the highlight of the conference is still the car wireless charging equipment. Although in terms of charging power, there is not much difference compared with traditional wired charging piles. But thanks to the huge improvement in safety brought by the new technology, the new technology has replaced the traditional charging model of one charging pile per car. Through parallel grid connection and multi-module combination, a high-voltage wireless charging device can theoretically spread its output interface across many parking spaces in the parking lot. With the support of modern technologies such as online ordering, car owners can complete charging without getting out of the car. To accomplish all of this, you only need to install a corresponding receiving device on the car's charging port. Fan Ren couldn't help feeling helpless as he watched the perfunctory and mocking applause coming from the audience. These products were released one month ago by leading companies in the industry, led by Sanxin. Although Xinghai had come from behind at this time, the reporters were obviously no longer interested in the information, which was no longer innovative. The press conference came to an end. In this unnoticed way, Xinghai Technology's first new product launch conference quietly took the first step towards the fiercely competitive market. Deli Electric, Marketing Department. Ma Wei was scrolling through his phone, watching one video after another about the Xinghai press conference. His gloomy mood for a while finally turned sunny. Although the power of Xinghai's products is slightly higher than that of similar products from Sanxin and Hainiu.
Just by looking at the few scattered reporters at the press conference, he could predict that Xinghai's future development would not be smooth. As a small company of Xinghai's current size, it does not have mature and reliable channels or stable after-sales service. New products will inevitably not be able to compete with those leading companies. He also roughly calculated the price at the time of release and it was obviously not profitable. "Tsk, the villain is getting ahead." With a somewhat disdainful tone, Ma Wei now felt relaxed all over his body. During this period of time, every time he thought of the scene that night, he felt extremely humiliated. Now, if nothing unexpected happens, Xinghai will not suffer a huge loss this time, and his name will be written upside down. The lower class will always be the lower class. If you want to turn things around with this little bit of technology, just dream on. Ma Wei leaned back in his office chair, thought for a moment, then picked up his phone and made a call. "Hello, Mr. Zhang, I'm Xiao Ma. Yes, yes, yes, my father is Ma Gaosheng. Do you have time tonight? I'd like to invite you to meet me at XX Hotel. Okay, okay, then I'll be waiting for Mr. Zhang to come." After hanging up the phone, a hint of cruelty flashed across Ma Wei's face. We must get Mr. Zhang's equipment project tonight no matter what, so that we can deal a blow to Xinghai. He was very concerned about this matter because Liu Jun had put a lot of effort into Mr. Zhang's project during this period. He looked at his watch and the time. Ma Wei stood up and walked towards Ma Gaosheng's office on the top floor. As the person in charge of Deli Electric Linhai, Ma Gaosheng has absolute say within the company, at least in the Linhai branch, thanks to his many years of management. Ma Wei now works in the marketing department. He still wants his father to give him the bottom line on the price. If possible, he would rather lose more money than not make the project a success. After all, it is the company's money that is being lost, not his family's money. And he has thought of a reason. It's market competition, which is normal. Ma Gaosheng just received a lukewarm response from the headquarters a few days ago. Although the patent authorization was obtained, it was nearly a month later than that of Hainiu and Sanxin. As a result, the market is being visibly eaten away by Hainiu and Sanxin. Fortunately, we finally completed the patent licensing work before the other two companies. The headquarters didn't express much dissatisfaction in the end, but they did express their attitude towards his poor market sensitivity. Ma Wei knocked on the door and pushed it open. "What are you here for?" Seeing his father always looking displeased with him, he got used to it. In the past, he would not even bother to come to the company. But now it’s different. Because he felt humiliated at the last dinner, he can’t vent his anger unless he does something. He immediately went forward and lit a cigarette for Ma Gaosheng, and refilled the empty teacup with tea. Then, under his father's strange look, he sat down opposite him. "It's like this. I contacted Mr. Zhang, the one who runs the new energy parking lot."
Upon hearing this, Ma Gaosheng thought for a while, and then some information about Mr. Zhang from his son emerged in his mind, and he nodded to indicate to continue. "I have an appointment with Mr. Zhang tonight to discuss cooperation matters. I came to you to learn from you. You were the gold medal salesperson of our company back then." Ma Gaosheng couldn't stop laughing on his chubby face after hearing these words. But he was also an old and experienced man, and he knew his son's character very well. He laughed for a while and said unhappily, "If you have anything to say, come on, don't I know you?" Ma Wei didn't feel embarrassed about being exposed, and immediately asked in a low voice: "Dad, I just wanted to come to you to test the waters. Can we get Mr. Zhang's project at a lower price than Xinghai?" Upon hearing this, Ma Gaosheng frowned and fell into deep thought. It is no secret in the industry that Xinghai has been in contact with Mr. Zhang during this period. Perhaps it is because Xinghai’s previous asking price for patent licensing was not high, and because of its size it can only develop in the coastal areas. A number of leading companies in the industry did not take any action against Xinghai's minor actions. Including Deli Electric, the headquarters even told him that he could maintain a good relationship with Xinghai. After all, the patent for high-voltage wireless charging technology is valid for twenty years, but the first licensing agreement signed by each company is only for five years. You have to renew the contract when it expires. Although Xinghai has proposed that the amount of patent licensing will remain the same in the future and there will be no price increase. But this does not prevent these companies from making some concessions in the Linhai market in disguised form. This is also one of the fundamental reasons why Liu Jun was able to win the wireless charging pile project in the Linhai area in a short period of time. (End of this chapter)